Rodeo Confessions: A Day in My Life

By Ceci Brien x rodeo

Jun 23, 2025

*Intro by Lindsay Rust Perper, Founder of Shop Rodeo*

If you’ve ever wondered how a Rodeo stylist really spends her day — Ceci Brien is your answer. Ceci’s edits, styling pulls, and behind-the-scenes chaos are some of my personal favorites on Shop Rodeo. Every look she touches becomes instantly shoppable, instantly inspiring, and instantly very Ceci: effortlessly polished, a little West Coast undone, and totally dialed in.

Here’s a peek at a day in her life — from Venice to West Hollywood and back again — with everything from Dior moto jackets to Freya scarves linked straight on her Rodeo.

Follow Ceci’s daily styling and shop everything in real time on Shop Rodeo. Trust me — you’ll want everything she picks.

xx,
Lindsay Rust Perper
Founder, Shop Rodeo

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7:00 AM — Studio MDR

My commute to Pilates is a two-minute walk — dangerously convenient. It’s a cliché but I’m fully addicted and honestly, fine with it.

8:00 AM — Calm Before the Storm

My non-negotiable hour: journal, coffee, a few pages of The Universe Has Your Back by Gabby Bernstein, my hyperfixation yogurt bowl, a quick shower, The Skinny Confidential ice roller, and of course — Outfit of the Day. (Linked on Rodeo, naturally.)

9:00 AM — Clocked In

Desk time. I always start with a handwritten to-do list. Then it’s a dive into the inbox: styling requests, PR pulls, brand partnership pitches. Next, texts — confirming looks, arranging pickups, finalizing outfit details. Screen time starts early around here.

10:00 AM — Showrooms & LA Traffic <3

Headed into West Hollywood to pull pieces for two upcoming client shows. Found a Dior motorcycle jacket that made my entire week, plus a vintage Gucci varsity sweater I might not give back.

12:00 PM — Client Prep

Back to Venice, back at my desk. Styled out the pulls and prepped for a client call later today.

1:00 PM — Content Time

Freya (one of my forever favorites — I styled their Fall ’25 shoot in Santa Cruz) sent over new hats and scarves. Shot and styled some lifestyle content to post on my Rodeo this week.

2:00 PM — “Lunch” Break

A quick walk and a little sunshine. That counts as lunch, right?

2:30 PM — Back at It

Met with a brand to plan their Summer ’25 Collection 2: creative direction, shoot logistics, branding, budgets. Then a call with my earlier client to finalize accessories and shoes, plus brainstorm how to keep her closet organized so she can focus on her music.

4:00 PM — Housekeeping

Updated client timesheets, prospected new leads, pulled selects for styling edits (and a few for myself, obviously), drafted my next Substack (denim short alternatives, stay tuned!), and booked my flight home for next week.

5:30 PM — Styling to Socials

Switched gears to edit the day’s content: IG Stories, Rodeo links, styling tips on TikTok, and general chaos management across channels.

7:00 PM — Kind of Off the Clock

Sweats, tank, headphones in. Walked down the Venice bike path into Marina del Rey, called my mom, caught up on Giggly Squad, threw together a quick dinner, and started Season 2 of DCC