A Note from Our Founder
Hey Rodeo fam,
I’m so excited to introduce someone who fully embodies the energy, style, and individuality we celebrate at Rodeo: Ceci O’Brien, an LA-based stylist (and all-around fashion icon) who’s bringing her signature styling touch to the Rodeo universe.
We first discovered Ceci as a creator on Rodeo, and over the last year, we’ve watched from afar as she brought her splash of creativity to the app week after week. Her edits? Impeccable. Her energy? Completely Rodeo. And getting to know her behind the scenes has been such a joy—she’s warm, wildly creative, and has a real gift for putting together looks that feel expressive, effortless, and entirely her own.
Starting this month, Ceci will be dropping exclusive content in the Rodeo app—from Coachella and Stagecoach fits to behind-the-scenes moments from her life as a working stylist in LA (plus lots more to come). Her take on festival fashion is playful, wearable, and just the right amount of wild. These aren’t just outfits—they’re full-on moments, styled with intention and individuality at the center.
This is the kind of collaboration we love building at Rodeo: real talent, real taste, and real community. We can’t wait for you to explore Ceci’s edits, save your faves, and bring her styling into your own Rodeo roundups.
More soon.
xx
Lindsay 🤍
As always, Rodeo is so much better on the app — IYKYK.
